Never Miss a Follow-Up Again
Automate your entire follow-up process. Drip campaigns, behavior triggers, automatic reminders. Save 10+ hours per week. Close 3X more deals.
of sales require 5+ follow-ups, but most reps give up after 1
saved per week by automating repetitive follow-up emails
more leads convert when follow-ups are consistent and timely
❌ Manual Follow-Ups
- • Set reminder to follow up → Forget anyway
- • Manually send same email to 50 leads
- • Miss optimal timing (lead went cold)
- • Inconsistent: some leads get 1 follow-up, others get 7
- • 10 hours/week spent on repetitive emails
- • Leads fall through cracks when you're busy
Result: 79% of leads never get proper follow-up
✅ Automated Follow-Ups
- ✓ Set up once, runs forever on autopilot
- ✓ Every lead gets perfect 7-step sequence
- ✓ Emails sent at optimal times automatically
- ✓ Consistent process across all leads
- ✓ Spend 10 hrs/week on high-value tasks instead
- ✓ Zero leads forgotten, even when busy
Result: 94% follow-up rate, 3X more conversions
Automation Features
Drip Campaigns
Create multi-step email sequences that nurture leads over days/weeks. Educate prospects, share case studies, build trust automatically.
- Day 0: Welcome email + introduce Lead16
- Day 2: Case study (how client increased sales 47%)
- Day 5: Feature highlight (offline mode)
- Day 8: Social proof (testimonials + G2 reviews)
- Day 12: Limited-time offer + call-to-action
Behavior-Based Triggers
Send emails automatically based on lead actions. When prospect opens email 3 times, downloads content, or visits pricing page—trigger appropriate follow-up.
| Trigger | Action |
|---|---|
| Lead opens email 3+ times | Send "I noticed you're interested" email |
| Lead clicks pricing link | Tag as "high intent" + notify sales rep |
| No reply after 7 days | Send "Just checking in" email |
| Lead downloads case study | Send related case study + book demo |
Smart Reminders
Automatic task creation and notifications. When lead doesn't reply, when deal sits in stage too long, when follow-up date arrives—get notified.
- ✓ "Lead hasn't been contacted in 7 days" → Create call task
- ✓ "Deal stuck in Proposal stage for 14 days" → Alert manager
- ✓ "Lead opened your proposal email" → Desktop notification
- ✓ "Follow-up due today" → Morning reminder email
Personalization Variables
Every automated email is personalized with lead-specific data. Use {{firstName}}, {{companyName}}, {{industry}}, {{source}}, and 20+ other variables.
Hi {{firstName}},
I saw {{companyName}} is in {{industry}}. We've helped
similar companies increase sales by 47% with automated
lead management.
You came to us via {{source}} - curious what specific
challenges you're facing?
Want to see a quick demo?
Best,
{{assignedRep}}Recipients see: "Hi Sarah, I saw Acme Corp is in SaaS..." Looks personally written, not automated.
Auto-Stop on Reply
When lead replies to any email in sequence, automation immediately stops. Prevents awkward situation where automated emails continue after conversation starts.
Optimal Send Times
Configure when emails send for maximum open rates. Lead16 can automatically detect lead's time zone and send at optimal local time.
- • Tuesday-Thursday
- • 9-11am or 1-3pm
- • Local time zone
- • Avoid weekends
- • Monday mornings
- • Friday afternoons
- • Outside 8am-6pm
- • Holidays
Common Automation Use Cases
New Lead Nurture Sequence
Trigger: New lead added to CRM
Goal: Educate and build trust over 2 weeks
Re-Engagement Campaign
Trigger: Lead not contacted in 30 days
Goal: Re-activate cold leads
Demo Follow-Up
Trigger: Lead attended demo call
Goal: Convert to customer
Trial User Onboarding
Trigger: User signs up for free trial
Goal: Drive activation and upgrade
Email Automation Comparison
| Feature | Lead16 | HubSpot | ActiveCampaign | Mailchimp |
|---|---|---|---|---|
| Email Sequences | ✅ Unlimited | ⚠️ Paid only | ✅ Yes | ⚠️ Basic |
| Behavior Triggers | ✅ Included | ⚠️ Pro+ only | ✅ Yes | ⚠️ Limited |
| CRM Integrated | ✅ Built-in | ✅ Yes | ✅ Yes | ❌ No CRM |
| Personalization | ✅ 20+ variables | ✅ Yes | ✅ Yes | ⚠️ Basic |
| Price | $29/mo | $800+/mo | $49/mo | $350/mo |
| Works Offline | ✅ Yes | ❌ No | ❌ No | ❌ No |
Frequently Asked Questions
Create email sequences that automatically send based on triggers: new lead added, no reply after 3 days, lead opened email 3 times, etc. Set up once, runs forever. Lead16 sends personalized emails automatically without manual work.
Yes, completely. Set delays (send 2 days after previous email), specific times (Tuesday at 10am), or behavior triggers (send when lead opens 3rd email). Each sequence step is customizable.
Automated emails are sent individually (not bulk/BCC) with personalized variables like {{firstName}}, {{companyName}}. They appear in your Gmail Sent folder. Recipients cannot tell it is automated - looks like you personally sent it.
The automation sequence immediately stops for that lead. You get notified of the reply. This prevents awkward situations where automated emails continue after human conversation starts.
Yes! Send test emails to yourself to see exactly what leads will receive. Check timing, personalization, and content. Adjust and re-test until perfect, then activate for real leads.
Automate Your Follow-Ups Today
Save 10+ hours/week. Never miss a follow-up. Close 3X more deals. Start free.